Experienced SEM Manager with over 13 years of success in driving high-performing digital campaigns across Search, Display, Shopping, and Social platforms. Proven track record in managing multi-channel paid media strategies for B2B and B2C brands, with a strong focus on ROI, lead generation, and business growth.
Skilled in Google Ads (Search, Display, Shopping, Video), Bing Ads, Facebook Ads, and Google Analytics. Deep expertise in campaign setup, optimization, keyword strategy, media buying, and performance reporting. Adept at balancing creative strategy with data-driven decisions to deliver scalable marketing solutions.
Collaborative and results-oriented, I’ve led cross-functional teams, worked closely with clients and stakeholders worldwide, and consistently exceeded KPIs in agency and in-house settings.
Certified in Google Ads Search & Display, Shopping, Google Analytics, and Microsoft Ads. Passionate about digital innovation, continuous learning, and helping brands grow through smart, measurable marketing strategies.