Core Expertise
• Digital Marketing: B2B Marketing, Digital Marketing Strategy, Integrated Campaign Management, Lead Generation
• Content & Brand Strategy: Content Strategy, Brand Positioning, Audience Research, Messaging, Content Planning, Creative Direction
• Social Media Marketing: Social Media Management, Content Development, Audience Targeting, Engagement Optimization, Performance Analysis
• Email Marketing: Campaign Planning, Audience Segmentation, Email Content, Campaign Performance Analysis
• Website & SEO: Website Management, Website Optimization, SEO, Google Analytics, Google Search Console
• Marketing Analytics: KPI Development, Performance Reporting, Campaign Analysis, Traffic Analysis, Conversion Tracking
• Marketing Operations: Project Coordination, Task & Workflow Management, Process Optimization, SOP Development, Cross Functional Coordination
• Research & Business Intelligence: Prospect Research, Client Research, Market Research, Industry Research, Competitor Analysis
• Creative Production: Graphic Design, Copywriting, Video Editing, Visual Content Production, Podcast Marketing
• Technology & Platforms
Adobe Photoshop | Adobe Premiere Pro | Canva | Mailchimp | Wix | WordPress | Odoo | Jira / JSM | Google Analytics | Google Search Console | Google Workspace | Microsoft Office | Microsoft Teams | LinkedIn Sales Navigator