With over 10 years of experience, I started my career in administrative support, managing tasks like data entry, lead generation, and defect inspection reporting, incorporating augmented reality for efficient data management. During the pandemic, I shifted to digital work, specializing in WordPress and Shopify. Since then, I’ve been designing and customizing websites using tools like Elementor, WPBakery, and Shopify themes (Dawn, Align, Expanse, Pitch), building responsive, user-friendly sites optimized for performance, conversions, and basic on-page SEO.
Beyond development, I manage Shopify and WordPress stores, including product uploads, order processing, and customer support. I also handle email marketing with Klaviyo and Omnisend, setting up branded domains, workflows, segments, and scheduled campaigns to boost engagement and retention. I’ve even worked with tools like Optimonk for high-converting pop-ups and Octane AI for product quizzes, integrating them into Klaviyo for personalized customer experiences.
Alongside web development, I have strong experience in on-page SEO, ensuring sites are both accessible and search-friendly. I optimize title tags, meta descriptions, hierarchy headings, and keywords using Google Keyword Planner. I also create accurate alt text for images to improve accessibility and search visibility.
Altogether, my background combines strong administrative foundations with hands-on e-commerce, marketing, and SEO expertise. I enjoy helping businesses streamline operations, strengthen their online presence, and deliver better customer experiences.