Marketing & Digital Campaign Specialist | KOL & Social Media Marketing | Brand & Retail Marketing
I’m a Marketing Communications Specialist with hands-on experience in digital marketing, influencer/KOL campaigns, and retail marketing execution across FMCG, lifestyle, and alcoholic beverage brands.
I’ve managed end-to-end marketing campaigns—from planning and creator sourcing to content rollout and performance analysis—across platforms like TikTok, Instagram, Facebook, and brand websites. I’ve worked closely with brand, sales, and agency teams to ensure campaigns are aligned with business goals and deliver measurable results.
My background includes executing large-scale KOL campaigns, creating and managing social media and website content, analyzing engagement and performance metrics, and supporting both online and on-ground marketing initiatives. I also have strong experience in retail marketing, including merchandising, planograms, store activations, and seasonal campaigns across 100+ stores nationwide.
I’m detail-oriented, reliable, and comfortable working independently or as part of a remote team. I value clear communication, structured workflows, and delivering work that’s both creative and results-driven.
What I can help you with:
Digital marketing & campaign execution
Influencer / KOL sourcing and management
Social media content planning and coordination
Analytics, reporting, and performance tracking
Brand, retail, and promotional support
If you’re looking for someone who understands both strategy and execution, and can support your marketing efforts with consistency and accountability, I’d be happy to work with you.
