Creative Strategist & Account Manager | Meta Ads | Direct Response | UGC | Client Relationships
I've spent the last 5+ years working across creative strategy, account management, and media buying - mostly for agencies and DTC brands running paid ads on Meta.
Most of my work lives at the intersection of creative and performance. I develop ad concepts, write briefs, direct UGC, and track metrics like CTR, thumbstop, and hold rate to figure out what's working and why. I've also managed client accounts, coordinated cross-functional teams, and kept campaigns moving across paid ads, email, social, and production.
Having a media buying background means I think about creative from a performance lens - not just whether it looks good, but whether it stops the scroll and converts.
I'm comfortable in fast-paced environments and work well with founders, media buyers, and creative teams. I like roles where strategy, execution, and client communication all overlap.
Open to: Creative Strategy, Account Management, Project Management, UGC Direction, Media Buying, Campaign Coordination
Tools: Meta Ads Manager, ClickUp, HubSpot, GoHighLevel, Asana, Slack, Notion, Trello, Google Workspace, Salesforce
Let's connect if you're building something and need someone who can handle both the creative and the client side.
