Google LSA Specialist | PPC & Review Management | $65K–$95K/mo Ad Spend Managed
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ABOUT ME:
I'm a digital marketing professional with 3+ years of specialized experience in Google Local Services Ads (LSA), managing 20+ U.S.-based home service clients across plumbing, HVAC, electrical, sewage & septic, pest control, roofing, siding, and drain services.
I manage accounts ranging from $1,500 to $20,000 in monthly spend, with several consistently hitting their monthly lead targets of 100–200 leads. I'm comfortable handling both small and large accounts, adjusting strategies based on budget size, seasonality, and client goals to make sure every account stays on track.
I handle everything from account setup and verification to performance optimization, budget management, and account recovery — overseeing $65,000–$95,000 in monthly ad spend. I don't just manage campaigns; I dig into the data, spot trends, and make strategic decisions that improve lead quality and lower cost-per-lead.
I even built a custom LSA analytics dashboard from scratch (HTML/CSS/JavaScript + Chart.js) to turn raw campaign data into clear, actionable insights — because I believe good reporting is just as important as good campaign management.
Beyond LSA, I also manage online reputation for multiple clients — monitoring and responding to reviews on Google and Yelp, tracking review performance metrics, and helping brands protect and grow their online presence.
I work independently, communicate clearly, and take full ownership of my results. I'm looking for a long-term remote role where my expertise is valued and there's room to grow.
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WHAT I CAN DO FOR YOU:
• Google LSA campaign setup, management & optimization
• Budget allocation & cost-per-lead (CPL) improvement
• LSA account onboarding & compliance verification (licenses, insurance)
• Underperforming & suspended account recovery
• Performance reporting & custom dashboard management
• Review monitoring & response management (Google, Yelp)
• Profile & asset optimization (reviews, photos, service structuring)
• Cross-team collaboration with SEO & PPC teams
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INDUSTRIES I'VE WORKED WITH:
Plumbing | HVAC | Electrical | Sewage & Septic | Pest Control | Roofing | Siding | Drain Services
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TOOLS & PLATFORMS:
Google LSA | Google Ads | HubSpot | Google Analytics | Google Suite | Microsoft Excel | Google Sheets | Canva | Chart.js | Verbit AI
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CERTIFICATIONS:
• Digital Marketing – HubSpot Academy
• Email Marketing – HubSpot Academy
• Healthcare Data Security, Privacy & Compliance – Johns Hopkins University / Coursera
• IBM Digital Marketing & Growth Hacking with GenAI – In Progress
• Google Data Analytics Professional Certificate – In Progress
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AVAILABILITY:
Full-time | Remote | Open to long-term employment