Results-driven professional with over 15 years of experience spanning digital marketing, financial operations, and administrative support. Expert in managing multi-platform social media strategies and executing Meta Ad campaigns that drive lead generation and brand growth. Proficient in leveraging Generative AI to automate content workflows, optimize rapid idea generation, and create high-quality marketing assets. Skilled in streamlining business operations through automated bookkeeping and precise financial reconciliation.
Key Career Achievements:
- Engagement Growth: Drove a 20% increase in social media engagement and a 15% growth in YouTube subscribers through targeted content strategy and scriptwriting.
- Process Automation: Automated repetitive accounting tasks using QuickBooks, saving 15 hours of manual work per month.
- Operational Efficiency: Optimized company cash flow and disbursement processes, resulting in a 20% improvement in cash management.
- Financial Accuracy: Processed payroll and financial reports for over 100 employees while maintaining 100% compliance with financial regulations.
- AI Integration: Successfully integrated Generative AI tools to produce cinematic marketing videos, voice-overs, and automated ad copy.