Local SEO & Reputation
I manage Google Business Profiles to keep them optimized. Using BrightLocal, I track local search rankings and compare performance with competitors. I also monitor and respond to reviews, looking at feedback trends to support visibility.
Data & Analytics
I build Looker Studio dashboards that connect GA4 and Search Console data, giving a clear view of website performance: I keep track of key events like form submissions and engagement to see how marketing efforts are working.
Reporting
I put together monthly KPI reports that explain the numbers in a straightforward way. Alongside this, I highlight trends and areas for improvement, making the data easier to understand for clients.