Hustler and builder by nature: 9+ years in Amazon management, 2 years of Media Buying, 4th year law student (already stopped, and nope, no plans in practicing as a lawyer. I just wanted to study and learn something new and practical), a restaurateur, and a mom of two.
What I bring:
- Full-funnel Amazon PPC strategy, campaign build, and optimization — from launch to scale; open to using Automation tools and AI for larger portfolios but also adept with the 'classic' bulk files;
- Amazon Category Management: product research, listing, supplier/sourcing coordination, inventory health, branding
- Meta & TikTok media buying: DTC marketing, audience targeting, creative testing, budget pacing, performance analysis, strategy flight planning, pixel setup and tracking
- Automation and AI-assisted workflows that cut manual work and speed up decisions
- Certifications: Amazon Ads Campaign Optimization, Amazon Marketing Cloud, TikTok Media Buying Professional
- Tools: Helium10, Scale Insights, Skai, Titan Tools, DataDive, Sellerboard, Sellics, Triple Whale, Magic Brief, Klaviyo, Manychat, and Claude
I'm curious, relentless about testing and creating smart processes, and I'm most useful to a team that wants their account treated like it's my own business. I work best as a decision-maker; give me a clear goal and the trust to run with it, and I'll deliver.