I help 80+ painting contractors across the U.S. and Canada scale their businesses through high-converting Facebook ad strategies, consistently driving qualified leads and booked jobs while refining performance through in-depth tracking and optimization.
• Increased lead volume by 80-100% for multiple painting businesses through data-backed ad strategies.
• Reduced cost per lead by 30-50% by continuously testing and refining campaign elements.
• Developed a company-wide SOP, cutting ad setup time by 60% and improving campaign consistency.
• Launched and optimized over 500 ad campaigns, improving conversion rates by an average of 25-45%.
• Oversee multiple ad creatives and setups before launch, ensuring ad compliance, brand consistency, and ad performance tracking from day one.
• Implemented advanced audience segmentation, increasing engagement rates by 40-70% per campaign.
• Led strategic creative tests across all accounts, scaling successful campaigns by 2-4x and identifying top-performing ad variations.
• Set up automated performance tracking dashboards, reducing manual reporting time by 80% and allowing for real-time optimizations.
• Analyzed ad performance data weekly, making adjustments that improved CPL (Cost Per Lead) by 50-120% across different markets.
• Used market research & historical data insights to improve targeting, leading to a 35% higher booking rate for contractors.