Executive Assistant & Business Operations Specialist with hands-on experience supporting a real estate entrepreneur across real estate sales, lead generation, coaching/SaaS, and other business operations. Experienced in executive support, CRM administration, lead management, buyer coordination, workflow automation, SOP development, vendor coordination, content operations, and process improvement.
Skilled in building and documenting operational systems rather than simply completing assigned tasks. Hands-on experience with Follow Up Boss, GoHighLevel, RealScout, MLS/NTREIS, Slack, Google Workspace, Canva, CapCut, Descript, Loom, Zernio, Metricool, MailerLite, ManyChat, BatchLeads, and related business tools.
Developed CRM and ISA workflows, buyer processes, lead follow-up systems, marketing workflows, automation processes, compliance documentation, and operational playbooks while coordinating directly with business owners, vendors, marketing partners, ISAs, leads, and clients.
Known for learning unfamiliar systems independently, identifying operational gaps, documenting processes, troubleshooting issues, and turning owner-led processes into repeatable workflows that can eventually be delegated to a growing team.
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