> $10M+ Ad Spend Managed
> 100+ Businesses
> 6 Years in Performance Marketing
> Meta • Google • TikTok • Snapchat
I help DTC ecommerce brands scale profitably through paid media, creative strategy, and performance analysis.
Over the last 6 years, I've managed $10M+ in paid media across 100+ businesses, including 7 and 8-figure ecommerce brands around the world.
But I'm not interested in simply "managing ads."
I look at the bigger question:
What's stopping us from spending significantly more money profitably?
That means looking beyond campaigns into creative, products, offers, landing pages, attribution, customer behavior, and the overall growth strategy.
What I Take Ownership Of
Paid Media
Meta, Google, TikTok & Snapchat strategy, campaign management, optimization, budget allocation and scaling.
Creative Strategy
Creative performance analysis, winning/losing hooks and angles, testing strategy, research and creative briefs.
Performance & Growth
Reporting, attribution, identifying bottlenecks, finding growth opportunities and determining where to deploy the next dollar.
Selected Experience
* $10M+ lifetime ad spend managed
* 100+ businesses worked with
* Experience with 7–8 figure ecommerce brands
* Scaled ecommerce ad spend from $800K → $1.4M/month
* Generated $380K revenue / ~$220K profit within 6 months for an ecommerce beauty brand
* Managed campaigns across 7+ international markets
We'd Be a Great Fit If...
* You already have product-market fit and want to scale.
* You're actively investing in paid acquisition.
* You have the resources to consistently produce and test creatives.
* You want someone who thinks beyond ROAS and campaign management.
* You value testing, data and clear communication.
Probably Not a Fit If...
* You only need someone to launch and monitor campaigns.
* You're looking for the cheapest media buyer available.
* You expect growth without consistent testing and creative production.
Case Studies
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Portfolio
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CV
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