I'm Andrea, a Paid Media Strategist and AI Automation Specialist. I help businesses plan and manage Meta ad campaigns, develop the creative behind them, and build the funnels and workflows that support their marketing.
Portfolio:
----------- WHAT I CAN HELP WITH
Meta Ads & media buying
• Campaign strategy, setup, audience research and targeting, budget management, and optimization.
• A/B creative testing and reporting on CPM, CTR, CPC, CPA, and ROAS.
Ad creative & content strategy
• Audience, competitor, offer, and funnel research.
• Ad concepts, angles, hooks, copy, and briefs for static and video creatives.
• Coordination with editors and review of ad assets.
AI automation & no-code systems
•
----------- workflows for lead routing, record syncing, and marketing or admin tasks.
•
Fireflies.ai meeting summaries into proposal drafts for human review.
•
-----------v websites and
----------- landing pages and sales funnels.
• Workflow testing, documentation, and handover.
Operations & executive support
I bring 15+ years in operations, including executive assistance, real estate support, and U.S. mortgage loan processing. My experience includes calendar and inbox management, client communication, invoicing, project coordination, SOPs, Encompass file management, document review, and third-party coordination.
TOOLS I USE
Meta Ads Manager, Meta Ads Library, Meta Pixel Helper,
-----------,
Fireflies.ai, ChatGPT, Claude,
-----------v,
-----------, Canva, CapCut, ClickUp, Salesforce, Google Workspace, Encompass, AppFolio, Buildium, and Xero.
I'm open to remote roles and project-based work in paid media, creative strategy, and AI automation. Send me a message about the role or project and the support you need.