I didn't set out to become an automation person. I just kept running into broken, manual processes and wanting to fix them.
I'm not a developer, I'm a self-taught operator who picked up HubSpot and automation tools by taking things apart until I understood them. Somewhere in there it became something I genuinely love: turning a messy process into something clean that runs on its own, without me babysitting it.
What I do:
- Build and connect CRM systems (HubSpot, Captivation Hub, Zapier, Slack, Google Workspace)
- Design automations for ticketing, follow-ups, and reporting
- Turn messy processes into documented, repeatable workflows
- Build dashboards that give leadership real-time visibility
I've built 300+ workflows this way, because I'd rather solve the problem than watch good people stuck doing work a system should be handling.
If your team is drowning in admin that should be automated, that's exactly the problem I like to solve.