I have been working in Advertising Agency for more than 5 years as a Sr. Account Executive. I have handled multiple Accounts/brands already with ongoing projects (simultaneous). Since I am in Advertising Agency, the projects are usually video production and Digital Content Planning. My daily tasks include coordination with Clients and internal team or with other suppliers for the ongoing projects. Most of the projects now are Digital like Monthly Content Plans.
With regards to Content Plans, I used to do the content and send job orders to Creatives team for them to develop the artworks. But in terms of overall direction, I am the one who sets it since I am the one who directly communicates with the Client, hence I know the Marketing strategy and the Business objective of the Client.
