Hi I'm Jenn. I've been a Facebook Media Buyer for 2 years now. I handled dropshipping e-commerce stores in different markets, including the French market, EU, and Germany.
I can take ownership of the entire campaign process, from market research and strategy to campaign setup, creative testing, tracking, reporting, and optimization, with the goal of generating more leads, sales, and revenue for your business.
Media Buying Team Leadership & Performance Management:
* Lead and supervise the Media Buying department
* Manage daily media buying operations and team coordination
* Analyze campaign performance, KPIs, and profitability
* Monitor ROAS, CPA, CTR, CPC, and conversion metrics
* Identify winning campaigns, creatives, and scaling opportunities
* Review data to improve campaign performance and profitability
* Coordinate with the Ad Creative, Compliance, and Shopify departments
* Build and optimize testing strategies across campaigns and markets
* Monitor ad account stability and overall business performance
* Ensure media buyers follow internal processes and standards
* Report campaign insights, issues, and opportunities to management
* Support strategic decisions through data analysis and performance tracking
Skills & Tools I Use:
Meta Ads Manager
Lead Generation & Retargeting
Conversion Rate Optimization (CRO)
Audience Research & Ad Copywriting
A/B Testing & Scaling Campaigns
Canva, CapCut (for creatives)
ClickFunnels, -----------, GoHighLevel
Meta Pixel, Google Tag Manager, UTM Setup
Google Analytics & Meta Events Manager
