I am a results-driven professional with experience in digital marketing, growth strategy, recruitment, lead generation, and link building. I specialize in helping businesses grow their online presence, improve customer acquisition, and streamline recruitment and marketing processes.
In digital marketing and growth strategy, I design and optimize full-funnel campaigns that drive user acquisition, engagement, retention, and revenue. My approach combines performance marketing, lifecycle automation, conversion rate optimization, and data analysis to create sustainable business growth.
My expertise includes:
• Building and executing multi-channel acquisition strategies (paid, organic, and partnerships)
• Designing A/B testing frameworks to improve conversion and activation rates
• Optimizing customer journeys across the full sales funnel
• Developing retention and lifecycle marketing strategies
• Analyzing performance data to identify growth opportunities and remove bottlenecks
• Aligning marketing, product, and sales teams for scalable growth initiatives
I also have experience in recruitment and talent sourcing, where I identify and source qualified candidates through job boards, ATS platforms, company websites, and other sourcing channels. I conduct candidate pre-screening, market research, interview coordination, and candidate relationship management while ensuring a smooth and professional hiring process.
Additionally, I worked closely with in-house content marketing teams to strengthen online visibility through strategic link building. My responsibilities included identifying relevant target websites and URLs, determining optimal link placement opportunities, and reaching out to the appropriate contacts to secure high-quality backlinks.
I am highly organized, detail-oriented, and committed to delivering measurable results while maintaining strong communication and collaboration with clients and teams.
