I operate at the rare intersection of Systems Architecture and Digital Strategy.
With 8 years as a Graphic & Web Designer and 5 years as a Social Media Manager, I spent over a decade learning exactly what it takes to build a brand, execute a campaign, and capture an audience.
However, I noticed a recurring problem: scaling agencies often had great creative talent, but their backend systems were chaotic. Creatives didn't understand operations, and ops teams didn't understand the creative workflow.
I stepped in to be the bridge.
Now I focus on operations and digital strategy by taking what I learned from design and using it to build processes that actually hold up. I connect operational output directly to audience engagement and revenue.
Core Stack: ClickUp (Architect), Canva, Metricool, Adobe Illustrator/Photoshop, Framer, Figma, AI Automation, Webhooks, Meta Ads.