Hi, I’m Geraldine. I’m currently building my career in Meta (Facebook) advertising and digital marketing. I understand how campaigns are structured—from Campaign, Ad Set, to Ads—and I’m familiar with objectives such as Engagement, Traffic, Leads, and Sales.
My current skills include audience targeting, basic ad strategy, creatives and ad copy evaluation, budget concepts, and understanding key metrics like CTR, CPC, and ROAS. I also know how to navigate Meta Ads Manager and organize campaign assets properly.
While I’m still growing my hands-on experience, I learn quickly, follow instructions well, and enjoy improving through real execution and guidance. I’m looking for opportunities where I can contribute, gain experience, and continuously improve as a Media Buyer.
Skills:
• Meta Ads Manager
• Campaign Setup
• Audience Research
• Creative Analysis
• Ad Copy Basics
• CTR / CPC / ROAS Tracking
• Digital Marketing
• Attention to Detail
• Fast Learner