Executive Assistant | Project Manager | Rockstar VA | Ebook Writer | Graphic Designer

Multi-Skilled Project/Operations Manager & Executive VA | 13+ Yrs Remote, 11+ Yrs Corporate

Profile Overview
I've spent the last 13 years working remotely as a Virtual Assistant, Executive Assistant, and Project/Operations Manager, on top of 11 years of corporate experience running planning, merchandising, and operations teams, and managing more than 300 stores nationwide. That combination is what I bring to the table: I know how a business runs on the ground, and I know how to keep it running smoothly from behind a screen.

I got my start on Odesk and Elance (now Upwork) and Onlinejobs.ph, working part-time from 2008 to 2013 before moving into full-time remote work. Along the way I've worn a lot of hats: a recruiter, trainer, copywriter, project coordinator, designer, researcher, and I genuinely enjoy that variety. If you need someone who can jump between hiring your next tea-----------mber and making sure all projects run smoothly and timely, that's exactly the kind of work I thrive on.

Before going full-time remote, I spent 7 years as an Operations Planning and Control Section Head for Golden ABC, over 3 years as a Production Planning and Merchandise Control Specialist for Star Paper Corporation and Ever Supermarket, and a year as a Customer Care Specialist for Sykes Asia. That corporate foundation shaped how I approach remote work. I don't just execute tasks; I look at the whole workflow and figure out where it can run better.

I am open to using Go High Level and ----------- or any other Project Management Apps available online. I am a fast learner, so any apps that I don't know, I assure you that I can learn them easily.

A Note on How I Use AI
I want to be upfront about this because I think it matters: I'm currently upskilling in AI tools (ChatGPT, Claude, Higgsfield, GoHighLevel, Gemini, Midjourney, Jamie to name a few) to make my workflows faster and more efficient. But I don't lean on AI to think for me. I use it to speed up the menial, repetitive parts of the job: organizing research, drafting outlines, formatting, first-pass summaries, that sort of thing. The actual thinking, strategy, writing voice, and quality control are still mine. Every piece of AI-assisted work I produce gets manually reviewed and double-checked for accuracy and consistency before it reaches you. So you're getting the speed of AI-assisted workflows backed by 13+ years of real, hands-on experience, not AI output passed off as my own judgment.

What I Can Help You With:
Building a brand or business from the ground up
Managing your business as your Executive Assistant
Maintaining your inbox and schedules, keeping you updated and on top of things
Launching an online store on Shopify or Amazon
Developing storylines and producing eBooks
Writing Standard Operating Procedures (SOPs) and employee handbooks
Designing new products and offerings
Streamlining internal systems and workflows
Talent sourcing, hiring, and managing employee benefits/salary
Drafting contracts and setting KPIs for your team
Using AI tools to speed up research, content creation, and process automation (while keeping quality control fully human)


Professional Experience:
Project & Operations Manager (5 years, remote)
Ran daily operations, expense tracking, workflow optimization, and contingency planning for clients. Managed full-cycle HR: headhunting, interviewing, onboarding, payroll and compensation, training, and coaching.

Executive Assistant (3 years, remote)
Handled calendar management, corporate correspondence, admin tasks, and meeting minutes for busy executives.

General VA & Content Manager (5 years, remote)
Managed digital presence across blogs, websites, and marketplaces — writing blog posts, website copy, self-published Amazon books, and product descriptions for Amazon and Shopify listings.

Operations Planning and Control Section Head — Golden ABC (7 years)
Led internal communications, performance analysis, and employee training across nationwide teams.

Production Planning and Merchandise Control Specialist — Star Paper Corporation & Ever Supermarket (3+ years)
Focused on market research, merchandise planning, and financial analysis.

Customer Care Specialist — Sykes Asia (1 year)
Frontline customer support experience that still informs how I handle client communication today.

Core Competencies:
Online Project Management & HR
Full-cycle recruitment, candidate sourcing (LinkedIn, Fiverr, Behance), onboarding, salary and compensation frameworks, performance coaching, SOP and employee handbook development, AI workflow integration.

Writing, Copywriting & Digital Content
Ghostwriting and long-form content, e-commerce copywriting, Amazon and Shopify product listings, SEO copywriting, blogging, CMS management, website maintenance (WordPress and Divi), email marketing (Mailchimp).

Operations & Supply Chain
Operations management, workflow architecture, inventory planning, replenishment, material control, end-to-end international procurement and sourcing, inbound/outbound logistics, ERP frameworks (SAP, ERIC), advanced Excel.

Technical Skills:
Website Design & Management: WordPress, Wix, Divi, Elementor, Avada
Content Creation: Articles, blogs, product descriptions, newsletters, scripts
SEO: Yoast, Ahrefs, Moz, SEMrush, Google Analytics, Google Trends, keyword research
Graphic Design: Canva, Photoshop, Pixelmator, GIMP, Pixlr, Photopea, Midjourney
Social Media Management: Facebook, Instagram, Pinterest, TikTok, LinkedIn, X, Reddit, Snapchat Email Marketing: Mailchimp (campaign design and writing)
Project Management & Team Moderation: Asana, Trello, -----------, Teamwork
Data Analysis & Reporting: Excel, Google Sheets, charts, automated files
E-commerce & Etsy Management: Erank, Everbee, print on demand, product design
Keyword Targeting & Marketing Strategy
Video & Audio Transcription, Simple Video Editing


Writing Skills:
SEO articles and web content, eBooks (research, rewriting, proofreading, design), newsletters, press releases, technical writing, copywriting, ghostwriting and creative writing, instructional guides and procedures, book/product reviews, and YouTube scripts.

Marketing & Sales:
Social media marketing and strategy, email campaigns (Mailchimp and others), lead generation, market and competitor research, conversion tracking and analytics, digital marketing campaign management.

Other Expertise:
Admin support (data entry, email management, reports, invoicing), research and data scraping, HR management (recruitment and interviewing), travel planning and event coordination, and customer support via email and social media.

Soft Skills:
Time management and multitasking, strong initiative and independence, creative and innovative thinking, excellent communication and leadership, detail-oriented and highly organized, problem-solving and critical thinking, adaptability and coachability, reliability and accountability, high empathy and a positive attitude.

People Skills:
7+ years managing teams (VA, design, writing, and dev teams), comfortable working both independently and collaboratively, feedback-oriented, and committed to confidentiality — happy to sign an NDA.

Tools & Apps:
Web & Design: WordPress, Wix, Divi, Elementor, Photoshop, Canva, Copyscape, Grammarly
SEO: Ahrefs, Yoast, Moz, SEMrush, Google Analytics, Google Trends, AnswerThePublic
Social Media: Buffer, Hootsuite
Project Management: Trello, Asana, Teamwork, -----------, Google Workspace
E-commerce: Shopify, Etsy, Erank, Everbee
Graphics: Canva, Photoshop, Pixelmator, Midjourney, GIMP, Photopea, Pixlr
Writing & Productivity: MS Office, Google Docs, Google Sheets, Grammarly
Others: Microsoft Teams, Google Workspace, Hubstaff, HubSpot, HP Victus 15 Ryzen 7 (16GB RAM)

Ideation Work & Writing Awards:
I've contributed high-level business ideation — process improvements, product development, and packaging/closure systems — for brands like Coca-Cola, McDonald's, Metamucil, Korea Tourism Organization Manila, and Lazada. I've also won online article writing and blogging awards working with Oppo, SM Supermalls, AirAsia, Lazada, SkyCable, Globe Telecom, PLDT Fibr, Sykes, Timex, Fern-C, Gmovies, Foton, Hardy's Wine, Del Fabricon, Galleon, USkoop, and ShareSnap.

Brands I've Worked With or Been Recognized By:
America's State Parks · Family Break Finder UK · Penshoppe · Nuffnang PH · Korea Tourism Organization Manila · Coca-Cola · McDonald's · iPrice · Metamucil · AirAsia · Oppo · Lazada · Ferrero Rocher · Del Fabricon · Galleon · USkoop · ShareSnap · SM Supermalls · Fern-C · Gmovies · SkyCable · Sykes · Globe Telecom · Timex · Foton · Hardy's Wine · PLDT Fibr · Avillion Villa Cinta · A-Plus Paints

Tech Setup & Reliability:
I run an HP Victus 15 Ryzen 7 (2025) with 16GB RAM and 500GB storage plus cloud backup. For internet, I use Converge (90-100mbps) and Globe (up to 250mbps) to ensure uptime. For power outages, I have a generator plus an iPad with keyboard and powerbanks that can function as a secondary laptop. My goal is always zero downtime for clients. Communication-wise, I'm reachable via Zoom, Google Meet, Skype, Viber, email, and mobile.

Availability:
Flexible. I am open to part-time or full-time work, including weekends, and able to put in 40+ hours a week when a project needs it. I can also adjust to any timezone to match my client's schedule.

What Sets Me Apart:
I don't just aim to "get the job done"
I look for ways to make every project I touch a little better than how I found it. I'm detail-oriented, proactive, and give timely updates with honest, clear communication so there are no unpleasant surprises. I stay solutions-focused even when things get hectic, and I genuinely enjoy the process of building something from the ground up. When I report something, there would always be a recommended solution or next course of action that the client can choose from.

If you're looking for someone dependable, creative, and versatile enough to wear multiple hats while still delivering consistent quality, I'd love to work with you. Feel free to check my LinkedIn (search: Jonalyn Lora) or ask for my portfolio, I'm happy to share samples tailored to your specific needs.