Clean books. Clear KPIs. Healthy cash flow.
I support e-commerce and Shopify store owners by keeping their books accurate, structuring their financial operations, and helping them understand key performance indicators (KPIs), cash flow, and overall store financial health.
Many store owners can see their sales, but struggle to answer important questions:
Am I truly profitable?
Is my business generating positive cash flow?
Which products make money?
Where is my cash going?
Are my costs growing faster than sales?
Do I know what I owe and what is owed to me?
My role is to turn your financial data into organized records, reliable reports, and meaningful numbers so you clearly see your store’s financial status.
SERVICES (What I Do)
* Ecommerce bookkeeping setup
* Chart of accounts & clearing account setup
* Ongoing Full-Cycle Bookkeeping
* Sales, refunds, and fee recording
* Payment processor & payout reconciliation
* COGS recording (including dropshipping)
* Inventory reporting (when applicable)
* Expense categorization
* Bank & credit card reconciliation
* Accounts receivable (AR) tracking
* Accounts payable (AP) tracking
* Monthly financial statements (P&L, Balance Sheet & Cash Flow)
* Basic financial review & explanation
KPI & STORE HEALTH VISIBILITY (What You See)
* Gross profit & net profit
* Product margin overview (when data is available)
* COGS trends
* Inventory value & movement
* Expense ratios
* Cash inflows & outflows
* Cash balance & short-term runway
* Outstanding receivables
* Outstanding payables
* Payout vs sales differences
* Refund & fee impact
FOCUSED ON
Shopify & e-commerce businesses
Dropshipping stores
Multi-store setups
Amazon sellers (basic bookkeeping & settlement reconciliation)
Payment processors (Shopify Payments, PayPal, Stripe, Wise, Mercury, etc.)
TOOLS
Accounting Software: Xero / QuickBooks Online / A2X accounting tool
Office Productivity: Excel / Google Sheets / Google Drive / Google Workspace / Notion / Loom
Document Capture Tool: HubDoc
Bill Payment & AP/AR Automation: -----------
Communication: Zoom / Slack
Shopify reports
My goal is simple:
Help you see accurate numbers, understand your KPIs, monitor cash flow, and know the true financial status of your store.
If you’re looking for reliable financial operations support that goes beyond basic data entry, let’s connect.
