Marketing Automation & Lead Generation Specialist with proven expertise in building reliable automation workflows using Make, Zapier, webhooks, and API integrations.
I specialize in streamlining business processes through end-to-end automation solutions that save hours of manual work and keep marketing teams as lean as possible while driving exceptional results.
My proven strategies have delivered real business impact, like when I helped a US roofing company nearly double their revenue from $9M to $17M in just two years using custom marketing automations and lead generation initiatives.
Some automation workflows I have built and managed:
- Lead source attribution (Make, -----------, Active Prospect/Lead Conduit, Marketsharp/Salesforce)
- Drip and nurture workflows (-----------, Gsuite, Coefficient, Lead Conduit)
- Speed to lead automation (Hatch, Make, Twilio, Instantly, Gsuite, Lead Conduit)
- Review request drip campaign (Marketsharp/Salesforce, GMB, Make, Gsuite, Twilio, OpenAI)
- Cold email outreach with spintax (Gsuite, Make, SparkPost)
- Lead list building and enrichment (Make, Apify, Apollo, Linkedin, PhantomBuster, OpenAI, Perplexity)
- And more…
With over a -----------ade working in lead generation and marketing automation, I bring both technical know-how and business smarts to the table. At IBEX Roof, where I'm currently Marketing Manager, we managed to really dial in our lead gen - getting more leads for lower marketing costs, which helped the company grow from $9M to $17M in revenue in just a couple of years.
Before that, I was Head of Growth at RxMedia, where I worked with local businesses and addiction treatment centers to boost their online visibility, get their lead volume up, and help them get more calls and messages from their Google Business profiles.
Earlier roles in consulting and technical customer support honed my problem-solving abilities and client communication skills. I excel at identifying root causes of inefficiencies and implementing efficient automation solutions that drive measurable business growth.
