I’m a Marketing Operations and Automation professional with 10+ years of experience in remote business operations and a recent specialization in CRM, email marketing, workflow automation, analytics, and process improvement.
Most recently, I served as an Email Marketing & Operations Lead supporting multiple digital media brands. I worked hands-on with GoHighLevel and Beehiiv, building and managing automated workflows, audience segmentation, email campaigns, re-engagement sequences, tagging logic, subscriber data, and lifecycle processes.
My experience also includes:
GoHighLevel workflow design, QA, and troubleshooting
CRM and subscriber database management<8efe80624d780eba0c6493ec45140364>Email validation, segmentation, deduplication, and list hygiene
Re-engagement and deliverability operations
GA4 and campaign performance reporting
Purchase-triggered automations and webhook coordination
SOPs, workflow maps, process documentation, and training resources
Cross-functional coordination with developers, writers, designers, support teams, and leadership
AI-assisted marketing workflows using ChatGPT, Claude, and custom AI workspaces
One project I’m particularly proud of involved validating and cleaning a dormant subscriber database, segmenting the audience, and building a structured re-engagement workflow that successfully re-engaged approximately 30% of the cold audience.
I’m strongest in roles where I can take an existing marketing system, understand how the pieces connect, troubleshoot what isn’t working, and turn it into a more organized, reliable, and scalable operation.
I’m open to opportunities in Marketing Operations, CRM & Automation, GoHighLevel Operations, Email Marketing, and Marketing Systems.
