Facebook Media Buyer with hands-on experience supporting Facebook and Instagram ad campaigns from setup to performance tracking.
Experienced in launching campaigns, organizing ad accounts, uploading creatives and copy, monitoring daily performance, updating tracking sheets, and reporting key metrics including CPL, ROAS, CTR, CPM, CPC, and purchases.
Skilled at identifying winning and underperforming ads, assisting with creative testing, researching competitor ads, and maintaining organized campaign structures.
Detail-oriented, data-driven, and committed to helping businesses achieve their advertising goals through consistent optimization and efficient campaign management.
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