I help Shopify fashion, jewelry, beauty, and lifestyle brands improve paid advertising performance and convert more store visitors into customers.
My work combines Meta Ads management, media buying, Shopify conversion optimization, campaign analysis, and full-funnel e-commerce strategy.
Across my previous and current roles, I have managed more than $750,000 in paid media spend, achieved an average reported 16.44x ROAS for an e-commerce luxury brand, and supported Shopify improvements that contributed to stronger store conversion performance.
I currently manage digital marketing and e-commerce growth activities for Hemingway UAE, including paid social campaigns, product promotion, creative strategy, Shopify optimization, performance reporting, and online sales support.
My core areas of expertise include:
• Meta Ads campaign strategy and optimisation
• Shopify conversion rate optimisation
• Creative and offer analysis
• Audience testing and retargeting
• Product and landing-page optimisation
• Performance reporting and campaign diagnosis
• Customer acquisition and full-funnel growth
I focus on more than generating clicks. I evaluate the complete customer journey, from the advertisement and landing page through to purchase, retention, and commercial return.
I am currently connecting with Shopify founders and e-commerce teams that want to improve Meta Ads efficiency, strengthen their conversion journey, and scale more sustainably.
How I Help Shopify Brands
I offer a focused 30-day Meta Ads & Shopify Optimization Sprint for e-commerce brands that are already advertising but need stronger campaign structure, clearer reporting, and better alignment between their advertisements and online store.
The engagement may include Meta Ads account analysis, campaign restructuring, audience and creative evaluation, budget optimization, retargeting review, tracking assessment, Shopify landing-page observations, weekly reporting, and a final 90-day optimization roadmap.
This service is best suited to fashion, jewelry, beauty, skincare, accessory, and lifestyle brands that already have an active Shopify store and are ready to improve their paid acquisition system.
For inquiries, send me a LinkedIn message with your store URL and a brief description of your current advertising activity.
