As a Master of Management graduate from the University of the Philippines, I’m currently leading marketing efforts as an Expatriate Marketing Manager for Coach, Boggi Milano, and Parfumerie in Cambodia. My core competencies include a deep understanding of digital marketing, creating sales-driving promotions, and maintaining the integrity of global brands across diverse markets.
The team and I co-create marketing initiatives that resonate with local sensibilities while aligning with our headquarters' global standards. We've successfully driven foot traffic and generated significant sales through targeted campaigns. My tenure at Megaworld Lifestyle Malls and Ayala Rewards Circle has honed my skills in market research, strategic planning, and leveraging customer analytics. I am committed to contributing to our collective success and bringing a dynamic, culturally informed perspective to our global marketing strategies.
