A CPA-led, data-driven Revenue Management professional with proven expertise in revenue optimization, pricing strategy, and short-term rental (STR) operations across multi-property portfolios. Combines rigorous financial analysis and profitability modeling with hands-on experience in revenue management platforms to consistently improve RevPAR, ADR, occupancy, and overall portfolio performance.
Currently completing a Master’s in Development Communication at the University of the Philippines Open University (Los Baños), enhancing the ability to translate complex financial and performance data into clear, actionable, executive-level insights that support data-driven decision-making.
Core Expertise:
Revenue & Pricing Strategy
Dynamic pricing, yield management, and demand-based optimization
Portfolio-wide pricing strategies aligned with seasonality, events, and market trends
RevPAR, ADR, and occupancy optimization using advanced pricing tools
Financial & Data Analysis
CPA-driven financial modeling, unit-level profitability analysis, and forecasting
Budgeting, variance analysis, and ROI evaluation for pricing and operational decisions
Alignment of revenue strategy with broader financial and business objectives
Channel & Distribution Optimization
Strategic management across Airbnb, -----------, and direct booking channels
Channel mix optimization to reduce OTA dependency and acquisition costs
Rate parity, calendar control, and listing performance optimization
Market Intelligence & Competitive Analysis
Competitor pricing and market positioning analysis
Demand driver identification (events, seasonality, regulations, market shifts)
Proactive pricing and revenue adjustments based on market intelligence
Reporting & Strategic Communication
Executive dashboards, performance summaries, and investor-ready reports
Clear articulation of risks, opportunities, and data-backed recommendations
Simplifying complex datasets for fast, informed decision-making
Tools & Platforms:
Pricing & Revenue Management
PriceLabs
AirDNA
OTA & Distribution
Airbnb
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Direct Booking Engines
Property Management & Operations
PMS / Channel Managers: Hostaway
Financial, Reporting & Productivity
Microsoft Excel (Advanced Financial Modeling)
QuickBooks
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Power BI
Professional Availability
Availability: Part-time roles only
Location: Philippines-based
Time Zones: Flexible; experienced working with EST, CST, and UK schedules