Business Intelligence specialist with expertise in Power BI, SQL, Python, and cloud analytics (Microsoft Fabric, BigQuery). Proven success in building automated, scalable dashboards, dimensional data models, and campaign optimization systems for global brands like Samsung, Estée Lauder, and Bank of China. Skilled in DAX, NLP, and statistical analysis with stakeholder-focused reporting. Certified in Power BI, Google BI, and Ads Platforms.
