Managed inbound and outbound SMS communications with real estate leads and clients. Maintained and optimized CRM systems for accurate lead tracking, follow-ups, and client records. Qualified leads by assessing customer needs and investment interests. Coordinated with sales and acquisitions teams to improve lead conversion and client engagement. Monitored lead pipelines, generated reports, and ensured timely responses to inquiries. Assisted with lead generation campaigns, appointment scheduling, and workflow organization to improve operational efficiency and customer communication. Demonstrated strong skills in CRM management, customer service, lead qualification, and real estate support in a fast-paced remote work environment.