For the past two years, I’ve managed around 17 Amazon stores and optimized more than 200 product listings. A large part of my work involves reviewing PPC data, filtering out high Acos keywords, and replacing them with more relevant, high CVR keywords using Helium 10. I also handle keyword bidding for high-performing terms and move high Acos, low-converting keywords to negative targeting.I regularly use Helium10 Cerebro to analyze top 20 organic competitors and identify ranking keywords. I then use Listing Builder to optimize titles, bullet points, descriptions, and backend search terms to improve organic visibility.I also do basic image editing using Canva, mainly for white background replacement and adding relevant text or keywords to listing images for better SEO and conversion. In some cases, I assist clients with Amazon Brand Registry and support the USPTO trademark process. Additionally, I have experience with Alibaba product sourcing and coordinating with freight forwarders and suppliers to ensure proper packaging and labeling before products are sent to Amazon.
