With over 10+ years of experience driving multi-channel campaigns and eCommerce growth across global markets, I bring a results-focused mindset and a deep understanding of how to scale brands using data, creativity, and strategic
execution.At Cherub Baby Australia and MyITHub, I led end-to-end digital strategies that resulted in a 40% increase in website traffic, a 15% improvement in
email-driven conversion rates, and a 75% boost in organic visibility. I’m highly skilled in tools like Shopify, Klaviyo, Gempages, and Meta Ads, and I combine this technical expertise with hands-on graphic content creation to ensure every touchpoint delivers impact and brand consistency.I thrive in fast-paced, collaborative environments where innovation and performance intersect. Whether managing teams, launching CRO-optimised landing pages, or refining campaign workflows, I bring a proactive, solutions-oriented approach to everything I do.