As a highly skilled Digital Marketing Specialist with 5+ years of experience, I specialize in Google Ads, Google Analytics, and Google Tag Manager, delivering effective and data-driven marketing strategies that drive measurable results. My expertise lies in creating and optimizing targeted campaigns, implementing robust tracking setups, and extracting actionable insights from data to improve performance across multiple platforms.Throughout my career, I have successfully managed and executed end-to-end digital marketing initiatives, from initial setup and strategic planning to ongoing optimization and reporting. My proficiency in Google Ads has allowed me to develop cost-effective campaigns that maximize ROI, while my in-depth knowledge of Google Analytics and Tag Manager ensures accurate tracking and comprehensive performance analysis. I am experienced in transitioning clients to GA4, providing them with a future-proof solution for analytics ----------- addition to my technical skills, I have honed my leadership abilities as an Onboarding Lead, overseeing the seamless integration and training of new clients into their marketing systems. My focus on collaboration and communication allows me to bridge the gap between technical execution and client needs, ensuring that each project is aligned with business goals and delivered on time.