With 8 years of experience as a Virtual Assistant for an Amazon Seller, I have successfully managed multiple brands across 15–20 Amazon accounts, encompassing hundreds of products. My expertise spans a wide range of tasks—from data entry and sales analysis to advanced Pay Per Click (PPC) management and creative content production.
Data Entry & Analysis:I have a strong foundation in compiling and analyzing overall sales and business spending using Excel and spreadsheets. I apply complex formulas to generate weekly and monthly reports, delivering valuable insights for strategic decision-making.
PPC Management:As a PPC specialist, I excel at maintaining low ACOS while driving high sales through strategic bidding. I focus on optimizing TACOS (Total Advertising Cost of Sales) to ensure overall profitability—balancing ad spend and total revenue to maximize ROI. I use powerful tools such as Helium10, MerchantWords, PPC Scope, Samurai Seller, AMS, Sellerise, Quartile, and Xmars for in-depth keyword research and campaign optimization. I build and refine campaigns to ensure maximum visibility, profitability, and efficient spending.
Team Leadership:Beyond technical skills, I have experience managing a team—overseeing daily tasks, leading meetings, and aligning strategies for product launches and ad optimizations. I ensure consistent performance and high execution standards across all areas.
Additional Skills: • Proficient in managing Lightning Deals, Coupons, Brand Tailored Promotions, Prime Exclusive Discounts, and Inventory Management. • Skilled in Brand Analytics, enabling data-driven decision-making to improve brand performance. • Expert in photo editing using Adobe Photoshop and video ad creation with CapCut—crafting compelling content with images and custom scripts. • Knowledgeable in running ads beyond Amazon, including Google Ads and TikTok Ads. • A fast learner with a proven ability to self-teach and adapt, especially in mastering advertising strategies and tools.
My diverse skill set and dedication to excellence make me a valuable asset to any team—consistently driving growth, efficiency, and performance for Amazon businesses.