I didn't start out as a product designer. I started as a creative, designing e-commerce stores and ad campaigns for brands on Lazada and Shopee, learning what makes people stop, look, and click.
That curiosity pulled me deeper into product. Over 6+ years, I went from designing single screens to leading end-to-end design at SaaS companies across the US, Canada, Australia, and APAC. I've sat with founders on strategy, built design systems from scratch, and written the first design SOPs my teams ever had.
Then AI changed everything, at least for me.
I got curious. I didn't want to keep handing off Figma files and waiting weeks to see them shipped (or shipped wrong). So I started learning to code with AI agents like Claude Code, Conductor, and GitHub. At OpenTrain AI, that curiosity has turned into 210+ production contributions, with 43% of my PRs merged to main. I'm not just designing the UI anymore. I'm shipping it.
If you're a founder building something you care about and want a design partner who'll meet you where you are on strategy, systems, code, all of it, I'd love to hear what you're working on. I’m a Product Designer with 4+ years of experience delivering intuitive, scalable, and impactful UX solutions for B2B SaaS, marketplace, and e-commerce platforms.
Currently leading product design at a global SaaS company, I specialize in building design systems, streamlining user journeys, and launching user-centric features that balance usability with business goals. I’ve collaborated remotely with cross-functional teams from Singapore, the Netherlands, Australia, the US, Canada, and the Philippines, helping both startups and enterprise clients elevate their digital products.
Notable projects include redesigning a real estate platform in the Netherlands from research to dev handoff and optimizing a POS system in Australia to reduce transaction friction.
My sweet spot lies at the intersection of visual design, UX strategy, and systems thinking. I thrive in environments where I can guide design direction, mentor junior designers, and champion best practices in Figma and scalable design systems.
